• MDF | Photo by @lucia_c1 “It matches a moment of silliness, of joy and just brings a s…

    Photo by @lucia_c1 “It matches a moment of silliness, of joy and just brings a smile on my face,” says Londoner Lucia Ciolanel who took...

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    Photo by @lucia_c1 “It matches a moment of silliness, of joy and just brings a smile on my face,” says Londoner Lucia Ciolanel who took this photo of her boyfriend while exploring the British countryside. Follow along for more of our favorites from last weekend’s hashtag project, #WHPmatching.
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  • MDF | Photo by @junotheangrycat Hello, world! Today’s #WeeklyFluff gives us the chance…

    Photo by @junotheangrycat Hello, world! Today’s #WeeklyFluff gives us the chance to wish Juno (@junotheangrycat) a happy early birthday. 🎂 He turns 7 on October...

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    Photo by @junotheangrycat Hello, world! Today’s #WeeklyFluff gives us the chance to wish Juno (@junotheangrycat) a happy early birthday. 🎂 He turns 7 on October 20. “Juno is 75% Himalayan, 25% Burmese, and 100% handsome,” says Juno’s human Dominique. “I think Juno just looks angry because he is annoyed when humans fail to recognize his...
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  • MDF | Video by @topinlife “It’s good to remember that not everything, or anyone, is al…

    Video by @topinlife “It’s good to remember that not everything, or anyone, is always how it looks outside. Don’t you agree?” writes photographer and student...

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    Video by @topinlife “It’s good to remember that not everything, or anyone, is always how it looks outside. Don’t you agree?” writes photographer and student Topi Leikas (@topinlife). “The longer I have watched it, the more I like what it represents to me,” he says of his #WHPmirrorimage submission, created with his brother in Southern...
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  • MDF | Photo by @darklydreamingdaniel It’s time. The sun must set on #WHPmirrorimage ma…

    Photo by @darklydreamingdaniel It’s time. The sun must set on #WHPmirrorimage magic. 🌅 “It was a beautiful sunset even though it was kind of cold...

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    Photo by @darklydreamingdaniel It’s time. The sun must set on #WHPmirrorimage magic. 🌅 “It was a beautiful sunset even though it was kind of cold in the water,” says photographer Daniel Nyström (@darklydreamingdaniel) from Stockholm, Sweden. “But I had a brave model.”
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  • MDF | GIFs by @martinamartian For Martina Martian (@martinamartian), GIFs aren’t just …

    GIFs by @martinamartian For Martina Martian (@martinamartian), GIFs aren’t just a form of art, they’re a mood-lifter. “Even the dullest photo or the dullest conversation...

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    GIFs by @martinamartian For Martina Martian (@martinamartian), GIFs aren’t just a form of art, they’re a mood-lifter. “Even the dullest photo or the dullest conversation can be made more fun with a GIF,” says Martina, an artist from Sydney, Australia. When she started creating GIFs two years ago, they were heavily 80s and 90s inspired....
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  • MDF | “If you really do what you love and believe in what you do, there’s a chance you…

    “If you really do what you love and believe in what you do, there’s a chance you’ll be the best at it.” — Rachele Regini...

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    “If you really do what you love and believe in what you do, there’s a chance you’ll be the best at it.” — Rachele Regini (@racheleregini). Rachele’s mom is Maria Grazia Chiuri, the first female creative director in Christian Dior’s (@dior) history. It’s Paris Fashion Week, and we’re hanging out with Rachele for an exclusive,...
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  • MDF | Featured photo by @princejyesi Weekend Hashtag Project: #WHPmatching This weeken…

    Featured photo by @princejyesi Weekend Hashtag Project: #WHPmatching This weekend, we’re seeing double. 👀 The goal is to create photos and videos that show the...

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    Featured photo by @princejyesi Weekend Hashtag Project: #WHPmatching This weekend, we’re seeing double. 👀 The goal is to create photos and videos that show the power of a pair, as in this image by Prince Gyasi (@princejyesi). Here are some tips for the project: Get twinning. Whether you dress up friends identically or capture a...
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  • MDF | Today is the end of an incredible chapter in our story. Our co-founders @kevin a…

    Today is the end of an incredible chapter in our story. Our co-founders @kevin and @mikeyk are leaving the company they founded eight years ago....

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    Today is the end of an incredible chapter in our story. Our co-founders @kevin and @mikeyk are leaving the company they founded eight years ago. A new leader, Adam Mosseri, with a background in design and a love of simplicity and craft — two elements essential to Instagram — is now taking the reins. Congratulations...
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